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手機市場的競爭
Expected effect on market price and quantity in the market for mobile phone handsets of each of the following circumstancesWhen consumer income rises and more of them want to buy mobile phone handsets, then the demand for the mobile phone handsets increases. The income effect comes into play here as when individual purchasing power increases because of their rising income. A good in question will hence be bought more if it is required quality. Inferior quality mobile phones are not considered for this analysis. The assumption made here is that the mobile phone is of good quality or normal quality. .Usually in economic analysis, a good will is considered as normal good, inferior good or complementary well which is interdependent on consumption. Here the mobile phone is a normal good.Assuming that the mobile phone handset in question is one that is desirable and one that people want to buy, it could be said that an increase in income will have a positive correlation on the demand curve. The demand curve is shifted to the right. The price of the phone increases because of the demand in the market and the quantity of phones in the market will increase as a response to demand. Alternatively, a shift to the left is observed in the case of increased income when the phone in question is not a desirable good. Product manufacturing costs, operational costs in manufacturing, product distribution and delivery costs are some of the costs that are tied up in the determination of the end costs for products. The technical support available for a product will be helpful in driving down the manufacturing costs, operational costs etc. This in turn will help the company to drive down their cost per handset to customer.
Thus when the technical improvements reduce production costs, then the overall cost per handset could be brought down. This means that the price declines. For a normal good, when the good is desirable in the market and when the price goes down for it, consumers will tend to buy it. The customers are expected to be knowledgeable about the good they buy in a market economy (Dongling, 1999). The very competitive nature of the market economy is structured around this. Therefore when the price for a product declines, then the demand for the product would increase as customers will want to buy it. The quantity demanded will hence raise leading to a sloping demand curve. Quantity demanded at different price levels can be seen in the above diagram. The lower the price is, the higher the demands and vice versa. However, there are any exceptions to the case here. A mobile phone handset has a certain life time and consumers would probably not want to buy another handset of the same model if they already have an existing handset. Secondly, the mobile phone market is a very competitive one, and consumers have a different variety of choices to choose from. Technology support for mobile goods increases in a rather balanced way for all mobile phone manufacturers, so cost control is not just dependent on technology but other factors such as geography etc.
預期對市場價格和數量的影響在市場上手機的每一種情況下，當消費者收入增加，更多的人想買手機，然後對手機的需求增加。當個人購買力因收入增加而增加時，收入效應就開始發揮作用。因此，如果一件商品需要質量，人們就會購買更多。本分析不考慮劣質手機。通常在經濟分析中，善意被認為是正常的好，劣的好或互補的好，這是依賴於消費的。這裡的手機是正常的好。假設所討論的手機是人們想要的，也是人們想買的，那麼可以說收入的增加與需求曲線是正相關的。需求曲線向右平移。手機的價格會因為市場的需求而上漲，而市場上的手機數量也會隨著需求的增加而增加。另一種解釋是，當手機不是理想的商品時，當收入增加時，手機會向左移動。產品製造成本、製造中的運營成本、產品分銷和交付成本是決定產品最終成本的一些成本。產品的技術支持將有助於降低生產成本、運營成本等。這將反過來幫助該公司降低每台手機給客戶的成本。
因此，當技術改進降低生產成本時，每部手機的總成本就會降低。這意味著價格下降。對於一種正常的商品，當它在市場上是可取的，當它的價格下降時，消費者會傾向於購買它。顧客需要了解他們在市場經濟中購買的商品(Dongling,1999)。市場經濟的競爭本質就是圍繞著這一點構建的。因此，當一種產品的價格下降時，由於顧客想要購買，對該產品的需求就會增加。因此，需求量將上升，導致需求曲線傾斜。從上圖中可以看出不同價格水平下的需求量。價格越低，需求越大，反之亦然。然而，這裡也有例外。一部手機有一定的使用壽命，如果消費者已經有了一部手機，他們可能就不會再買同一型號的手機了。其次，手機市場競爭非常激烈，消費者有不同的選擇。對所有手機製造商來說，移動產品的技術支持都在以一種相當平衡的方式增長，因此成本控制不僅依賴於技術，還依賴於地理等其他因素。
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